Re: USD Learfield Deal
When it comes to USD I don't think they have to choose whether they should go after Sioux City or Sioux Falls because they should go after both very strongly but they have Sioux City as an option that SDSU doesn't really have. Generally SDSU's fan interest is probably double what USD's is. SDSU deserves a better deal at this point IMO. USD does have some upside but as of right now SDSU has more casual fans to the program, has definately has more hard core fans as well.
One thing I will say is that USD doesn't do a good enough job at catering to all their fans. They need to make all fans feel welcomed when coming to the dome not just the select few. USD also can't afford to not pick and choose where there fans come from. They need to explore all realistic avenues to get people through the doors.
USD has a tendency to not focus on all tasks necessary to be an excellent overall athletic program which is something that will need to change for success. They have a bad radio deal with a very subpar radio presentation. No matter what they say B 102.7 is not dedicated to provided USD with a quality broadcast and/or additional radio coverage. The fan interest is simply not that strong right now and the movement to try to get more people to the games just doesn't seem real apparent. David Sayler has been good for USD and has done some good things but now is definately not the time to rest. The marketing needs to and likely will get better. Also it seems as if the lower profile sports still tend to be allowed to flounder too much with much really expected of those types of programs such as soccer, golf, etc. SDSU tends to do much better than USD in the lower profile sports.
When it comes to USD I don't think they have to choose whether they should go after Sioux City or Sioux Falls because they should go after both very strongly but they have Sioux City as an option that SDSU doesn't really have. Generally SDSU's fan interest is probably double what USD's is. SDSU deserves a better deal at this point IMO. USD does have some upside but as of right now SDSU has more casual fans to the program, has definately has more hard core fans as well.
One thing I will say is that USD doesn't do a good enough job at catering to all their fans. They need to make all fans feel welcomed when coming to the dome not just the select few. USD also can't afford to not pick and choose where there fans come from. They need to explore all realistic avenues to get people through the doors.
USD has a tendency to not focus on all tasks necessary to be an excellent overall athletic program which is something that will need to change for success. They have a bad radio deal with a very subpar radio presentation. No matter what they say B 102.7 is not dedicated to provided USD with a quality broadcast and/or additional radio coverage. The fan interest is simply not that strong right now and the movement to try to get more people to the games just doesn't seem real apparent. David Sayler has been good for USD and has done some good things but now is definately not the time to rest. The marketing needs to and likely will get better. Also it seems as if the lower profile sports still tend to be allowed to flounder too much with much really expected of those types of programs such as soccer, golf, etc. SDSU tends to do much better than USD in the lower profile sports.
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