South Dakota State University logo to make debut as new livestock brand
BROOKINGS (AP) - The Coughlin Campanile, prominent on South Dakota State University's campus and its logo, now will identify livestock donated to the school's rodeo program and the SDSU Foundation, the school said in a written release.
"The Campanile brand has been approved by the State Brand Board," Craig Russow of the university's College of Agriculture and Biological Sciences said.
The school has realized a need for a registered brand to be able to move livestock from West River donors involved with the school's Steer for State program to eastern South Dakota feedlots, Russow said.
Livestock sold or removed from West River counties are still subject to ownership inspection.
Steer for State raises money for the SDSU rodeo program. Alumni and donors give steers to the SDSU Foundation. After the steers are fed to a certain weight and are sold, the proceeds go to rodeo scholarships and other budgetary needs of the rodeo program.
The brand is one of more than 25,000 registered in the state.
South Dakota State University is proud host the 52 annual Jackrabbit Stampede Rodeo in Brookings South Dakota, in April of 2006. The Jackrabbit Stampede will feature over 250 college contestants from colleges across the Great Plains Region. The Great Plains Region is comprised of 6 different states including: North and South Dakota, Minnesota, Wisconsin, Iowa, and part of Nebraska.
Now in its 52nd year of staging college rodeo, SDSU is pleased to be not only the host of by far the largest rodeo in the Great Plains Region but also one of the largest college rodeos in the nation. Along with having one of the premier college rodeos in the nation, SDSU also has some of the nation’s top rodeo athletes. . . . (read more)
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