NCAA rules prohibit athletes from taking money as a recruiting inducement or as a reward for their athletic performance. However, the broadly written rules have made it difficult for the NCAA to separate deals made by private businesses for an athlete's services off the field from deals made with the intent of securing an athlete's services on the field.
An entire industry has emerged in that gray area. Dozens of businesses known as collectives have opened their doors since last July. Most of the collectives have slightly different approaches to how they do business, but generally, they seek to collect money from boosters or fans and then find ways to channel it to athletes at their chosen school through NIL deals.
Laws in nearly two dozen states prohibit schools and the NCAA from punishing athletes for accepting money from third parties. These guidelines, if enforced by the NCAA, could lead to legal challenges.
See full ESPN article:
https://www.espn.com/college-sports/...ement-boosters
An entire industry has emerged in that gray area. Dozens of businesses known as collectives have opened their doors since last July. Most of the collectives have slightly different approaches to how they do business, but generally, they seek to collect money from boosters or fans and then find ways to channel it to athletes at their chosen school through NIL deals.
Laws in nearly two dozen states prohibit schools and the NCAA from punishing athletes for accepting money from third parties. These guidelines, if enforced by the NCAA, could lead to legal challenges.
See full ESPN article:
https://www.espn.com/college-sports/...ement-boosters
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