Re: GDT: Missouri State Bears
I suspect Cappin could be correct regarding Admin. considering alcohol sales given the increased HP presence this year.
JD, "laughed" about disco's "free ticket" response, but that's one factor that could possibly be addressed by implementing a "refer a friend" program where existing season ticket holders could receive incentives like free tickets, SDSU apparel, etc. when someone purchases a new set of season tickets and names the current season ticket holder as the person who "referred" them.
Location is interesting because it represents a variable over which Athletics could have more "influence" than one may expect, albeit indirectly. More specifically, they could try to capture the extent to which Brookings, Volga, Arlington, etc. residents attend Jacks games (I'd eventually add De Smet, Sioux Falls, Watertown and Huron but initially focus on towns in more immediate vicinity). If purchase rates are low (e.g. less than 20-30 percent), particularly among Brookings residents, they could try to develop more extensive ties with Bobcat football boosters (who attend HS games at DJD, right?) to explore what could help convince them to both attend Jacks games and advocate that others do so.
Wink's Jewelry sponsors the "kiss cam," so maybe they would be willing to develop a reward whereby showing a Jacks game ticket could net the ticket holder a specified discount on jewelry. The theater could offer something like free/discounted tickets and/or concession items with a ticket stub as a hook for casual fans to make it less of a dichotomous decision whereby the person feels they'd only attend the Jacks or go to a movie.
Originally posted by MontanaRabbit
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JD, "laughed" about disco's "free ticket" response, but that's one factor that could possibly be addressed by implementing a "refer a friend" program where existing season ticket holders could receive incentives like free tickets, SDSU apparel, etc. when someone purchases a new set of season tickets and names the current season ticket holder as the person who "referred" them.
Location is interesting because it represents a variable over which Athletics could have more "influence" than one may expect, albeit indirectly. More specifically, they could try to capture the extent to which Brookings, Volga, Arlington, etc. residents attend Jacks games (I'd eventually add De Smet, Sioux Falls, Watertown and Huron but initially focus on towns in more immediate vicinity). If purchase rates are low (e.g. less than 20-30 percent), particularly among Brookings residents, they could try to develop more extensive ties with Bobcat football boosters (who attend HS games at DJD, right?) to explore what could help convince them to both attend Jacks games and advocate that others do so.
Wink's Jewelry sponsors the "kiss cam," so maybe they would be willing to develop a reward whereby showing a Jacks game ticket could net the ticket holder a specified discount on jewelry. The theater could offer something like free/discounted tickets and/or concession items with a ticket stub as a hook for casual fans to make it less of a dichotomous decision whereby the person feels they'd only attend the Jacks or go to a movie.
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